La mediatizzazione di un patrimonio immateriale mediante
la fiction televisiva: come le serie francesi
ritualizzano il vino
| COMUNICAZIONI SOCIALI - 2020 - 3. Saving the Planet Bit by Bit: Environmental Communication in the Digital Age
In France, wine has been considered a part of everyday life from a long time. It is a cultural object that builds an identity and an intangible heritage. This weighs on Occidental television as a pattern often to describe a typical ambience but also as a subject itself, almost a fictional character, even. This paper investigates French TV series, in order to analyse how wine is represented, how it stresses a cultural identity and a sense of belonging...