Il capitale umano. Il lavoro delle audience nei connective media: tra user generated content (UGC) e professional generated content (PGC)
|
digital
Articolo
€ 6,00
|
||||||||||||||||||
Articolo |
Ebook in formato Pdf leggibile su questi device:
|
|
|
|
|
In the last decade, connective media has created new forms of digital economic circulation based on disintermediation, cooperation, content creation and sharing, which have become fundamental to everyday life and communication practices during a period of crisis. Within this new scenario, digital disruption has generated new sharing experiences and realized the regime of a gig economy. As a matter of fact, the “platform society” equates to that of prosumer capitalism: digital circulation affects audience experience in terms of prosumption, turning the users into potential content creators. Thanks to the pervasiveness and familiarity of “connected media”, individuals may practice their creativity and experiment with their ability as content producers. The article aims to examine this transition with respect to a specific online platform, You-Tube, where audiences continuously experiment with the condition of being both consumers and producers, investing time and skills (i.e. digital labour) in an immaterial, collaborative work, ultimately resulting in the shift from user generated content (UGC) to professional generated content (PGC).
|
Chi ha visto questo prodotto ha guardato anche... |
News
13.07.2020
Riflessioni sul tempo, d'estate
Per questa pausa estivo vi proponiamo cinque saggi tra filosofia, spiritualità e psicanalisi per riflettere sul tema del tempo.
30.07.2020
Tomáš Halík, un teologo alla ricerca
Ritratto del teologo ceco, premio Templeton Prize, del suo dialogo con i non credenti al significato di Chiesa cattolica.
27.07.2020
Carlo Ossola, la letteratura rende lieti
Carlo Ossola, filologo e critico letterario, si racconta nel nostro questionario di Proust 2.0, tra Dante, Cicerone ed Erasmo e le virtù della lettura.
21.07.2020
Josef Pieper: il "Maestro" del papa
Ritratto del filosofo tedesco Josef Pieper, "maestro" di Benedetto XVI, divulgatore dei classici, profeta delle parole.
Archivio rivista
Articoli Online First
The Effectiveness of Communication Campaigns on Vio-Lence Against Women: Suffering, Between Reality
and Representation
The ‘Travelling Invention’: New Practices of an Ancient Trade in Pippo Delbono’s Theatre
From the West to the Kremlin and Back. The Development Paths of Foreign Products on Russian Television
The ‘Travelling Invention’: New Practices of an Ancient Trade in Pippo Delbono’s Theatre
From the West to the Kremlin and Back. The Development Paths of Foreign Products on Russian Television
Ultimi 3 numeri
COMUNICAZIONI SOCIALI - 2020 - 1. Legacy Media Reloaded
COMUNICAZIONI SOCIALI - 2019 - 3. Writing for Cinema, Writing for Television
COMUNICAZIONI SOCIALI - 2019 - 2. Generations, Time, and Media
COMUNICAZIONI SOCIALI - 2019 - 3. Writing for Cinema, Writing for Television
COMUNICAZIONI SOCIALI - 2019 - 2. Generations, Time, and Media
Annate disponibili online
202020192018201720162015201420132012201120102009200820072006200520042003200220012000199919981997199619951994199319921991199019891988198719861985198419831982198119801979197819771976197519741973
