Mapping the Impact of ISIS Propaganda Narratives: Evidences from a Qualitative Analysis in Italy and France - Caterina Mazza, Sara Monaci, Gabriella Taddeo - Vita e Pensiero - Articolo Vita e Pensiero

Mapping the Impact of ISIS Propaganda Narratives: Evidences from a Qualitative Analysis in Italy and France

digital Mapping the Impact of ISIS Propaganda Narratives: Evidences
from a Qualitative Analysis in Italy and France
fascicolo COMUNICAZIONI SOCIALI - 2018 - 3. The international circulation of european cinema in the digital age
titolo Mapping the Impact of ISIS Propaganda Narratives: Evidences from a Qualitative Analysis in Italy and France
Autori , ,
Editore Vita e Pensiero
formato Articolo | Pdf
online da 02-2019
doi 10.26350/001200_000033
issn 0392-8667 (stampa) | 1827-7969 (digitale)
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The increasingly worsening threat posed by terrorism in Europe has led the media to focus their attention on the issue of violent radicalisation. Although this phenomenon includes different forms of violent extremism – from extreme right-wing movements to catholic movements, eco-terrorists, etc. – today the question of violent radicalisation is mainly related to Jihadism, and ISIS is the most recent and, from the perspective of its media use, intriguing expression. However, radicalisation is a debatable topic whose dramatic consequences invite a deeper analysis of both driving and enabling factors. Within theoretical debate, there is the well-known querelle between Oliver Roy (2016) and Gilles Kepel (2016), two French authors who underlined several factors. These include ISIS’ ability to persuade its martyrs, thanks to a skilful use of aesthetic codes of modernity to spread the underlying principles of an obscurantist interpretation, or the role of Salafism in enlarging the gap between the second and third generation immigrants and western societies, those considered the manifestation of moral and spiritual decadence. Furthermore, social relations established on Internet, group dynamics and the inclination to crime have been interpreted by Anglo-Saxon scholars as enabling factors (Neumman, 2013, 2015, Berger & Stern 2015; Klausen 2015). The essay presents the key findings of qualitative research carried out within the EU SAFFRON Project. The empirical research included seven focus groups in Italy and France which involved 47 individuals: 17 experts or qualified testimonials and 30 young people (age between 16 and 32) selected among second and third generation immigrants, political refugees, university students from Iraq, Pakistan, Senegal and Iran, secondary school students, and Italian youths converted to the Muslim faith. The theme of motivations or driving factors has been analysed using a participatory approach aimed at studying in depth the main rhetoric and narratives of online propaganda spread by the ISIS organisation for the purpose of recruitment. Research findings identified some specific factors as crucial: for example, the role of social media considered by young people as reliable sources of information versus mainstream media, which described as responsible for the dissemination of false stereotypes related to Islam; the theme of pseudo-heroism as promoted by skilful storytelling techniques; the patriotism which drives young immigrants and refugees to “take a position” in relation to conflicts in their countries of origin; and even existential and identity problems – almost always intertwined with the religious dimension – that apparently find an easy and immediate solution in the choice to radicalise.


Jihadist narratives, online radicalization, social media narratives, radicalization, foreign fighters.

Biografia degli autori;;


Luigino Bruni, l’economista che salva le parole
Luigino Bruni, direttore scientifico di "The Economy of Francesco", l'economista attento alle parole giuste e al bene comune, risponde al nostro Questionario di Proust.
Le dolci potenti pagine della letteratura
Tolstoj, Dostoevskij e Melville: viaggio nella dolcezza inaspettata raccontata da Anne Dufourmantelle.
Johnny Dotti, l’entusiasmo di vivere ho incontrato
Ritratto del pedagogista e imprenditore sociale che trasmette entusiasmo e passione per la vita.
L’autorità che move il sole e le altre stelle
Senza guida anche Dante non avrebbe potuto superare l'Inferno: il consiglio di lettura tratto da Magatti e Martinelli, nell'alleanza tra generazioni.


* campi obbligatori


  • Cultura e storia
  • Filosofia morale
  • Grani di senape
  • Le nuove bussole
  • Metafisica e storia della metafisica
  • Pagine prime
  • Punti
  • Relazioni internazionali e scienza politica.ASERI
  • Sestante
  • Studi interdisciplinari sulla famiglia
  • Temi metafisici e problemi del pensiero antico
  • Transizioni
  • Varia. Saggistica
  • Scopri le altre Collane