La mediatizzazione di un patrimonio immateriale mediante la fiction televisiva: come le serie francesi ritualizzano il vino
digital
![]() Articolo
€ 6,00
|
Ebook in formato Pdf leggibile su questi device:
|
|
In France, wine has been considered a part of everyday life from a long time. It is a cultural object that builds an identity and an intangible heritage. This weighs on Occidental television as a pattern often to describe a typical ambience but also as a subject itself, almost a fictional character, even. This paper investigates French TV series, in order to analyse how wine is represented, how it stresses a cultural identity and a sense of belonging. Wine was often perceived as “food”, but not only. Our research shows its peculiar relationship with time – historic and symbolic time – through sharing, family, brotherhood and conviviality, as per its depiction in the media. A form of ritual is always described in wine TV fictions, and this brings a social and cultural description of the drink, its culture and its actors. The intangible heritage of wine is staged in ways that confine it to ritual: visits, tastings and feasts show wine in an archetypal way. A “quality wine” is described through a heavy codification of gestures, words and space. Lexical features combine technical words, communitarian lingo and poetic licence that betray an emotional involvement and a moral and sensitive valuation. All those patterns lead wine to assume characteristics of ritualization, with repetition and comfort habits but also with the initiation of the Profane. The object works then as a semiotic transition within the receiving audience of the media. This making of a rituality brings wine to impersonate a reassuring and legitimising reference of French culture). For every national production, television scenarios enable an expected relationship between the viewer andthis cultural heritage. They design a precise frame of perceptions which convey a certain idea of how society works, and above all, a vision of daily life, of work and family, that are all part of a legitimate socio-cultural continuity.
keywordsTv series; ritual; heritage; wine; cultural identity.Biografia degli autoriUniversité de Lille ‒ mariannecailloux@univ-lille.fr; Université de Reims ‒ benoit.verdier@univ-reims.fr. |
Chi ha visto questo prodotto ha guardato anche... |
News
12.01.2021
Webinar: Le regole e la vita
Lunedì 18 gennaio incontro online con Gabrio Forti e l'Alta Scuola Federico Stella per riflettere sul nostro sistema normativo alla luce della pandemia.
14.01.2021
Anatomia della speranza
Recentemente ristampato, "Anatomia della speranza" di Jerome Groopman è libro scritto nel 2006 che non smette di parlare al tempo presente.
14.01.2021
Pomilio: un supplemento d'anima nella cultura
Ritratto dello scrittore abruzzese nato 100 anni fa, autore anche di saggi che ci racconta un'idea di intellettuale "con l'anima".
12.01.2021
Tra le pieghe dell’America Latina
In occasione dei "Mercoledì del Pime" 27 gennaio alle 21 dialogo online con Lucia Capuzzi sull'America Latina tra rivolte e pandemia.
Archivio rivista
Articoli Online First
The ‘Travelling Invention’: New Practices of an Ancient
Trade in Pippo Delbono’s Theatre
La mediatizzazione di un patrimonio immateriale mediante la fiction televisiva: come le serie francesi ritualizzano il vino
Tra mito e serialità. I mutamenti del modello narrativo di Tex
La mediatizzazione di un patrimonio immateriale mediante la fiction televisiva: come le serie francesi ritualizzano il vino
Tra mito e serialità. I mutamenti del modello narrativo di Tex
Ultimi 3 numeri
COMUNICAZIONI SOCIALI - 2020 - 2. Learning from the Virus: The Impact of the Pandemic
on Communication, Media and Performing Arts Disciplinary Fields.
A Round-Table
COMUNICAZIONI SOCIALI - 2020 - 1. Legacy Media Reloaded
COMUNICAZIONI SOCIALI - 2019 - 3. Writing for Cinema, Writing for Television
COMUNICAZIONI SOCIALI - 2020 - 1. Legacy Media Reloaded
COMUNICAZIONI SOCIALI - 2019 - 3. Writing for Cinema, Writing for Television